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World leaders, celebrities to hitch WHO’s Big Event for Mental Health on 10 October

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On 10 October, World Mental Health Day, world leaders and internationally-recognized celebrities and psychological well being advocates will come collectively for the World Health Organization’s Big Event for Mental Health. WHO’s
first-ever on-line advocacy occasion for psychological well being will concentrate on the pressing want to deal with the world’s power under-investment in psychological well being  ̶  an issue that has been thrown into the highlight through the COVID-19 pandemic. 

Close to 1 billion individuals are dwelling with a psychological dysfunction, three million folks die yearly from the dangerous use of alcohol and one particular person dies each 40 seconds by suicide. And now, billions of individuals world wide have been affected by the COVID-19
pandemic, which is having an extra impression on folks’s psychological well being.

The Big Event, which is free and open to the general public, might be broadcast on 10 October from 16:00-19:00 CEST on WHO’s Facebook, Twitter, LinkedIn, YouTube and TikTok channels
and web site.  

The Big Event, to be hosted by award-winning journalist Femi Oke, will characteristic an thrilling line-up of performances and conversations with celebrities and activists about their motivations for advocating for better
funding in psychological well being, together with:

  • Cynthia Germanotta: President and Co-Founder (along with her daughter Lady Gaga) of Born This Way Foundation and WHO Goodwill Ambassador for Mental Health
  • Alisson Becker: goalkeeper for Liverpool Football Club and the Brazilian National Football Team and WHO Goodwill Ambassador for Health Promotion
  • Natália Loewe Becker: medical physician and WHO Goodwill Ambassador for Health Promotion
  • Talinda Bennington: widow of Linkin Park lead vocalist Chester Bennington and founding accomplice of the psychological well being advocacy group 320 Changes Direction
  • Klas Bergling: father of DJ, musician and producer Tim “Avicii” Bergling and Co-founder of the Tim Bergling Foundation.
  • Korede Bello: Nigerian singer and songwriter
  • Jonny Benjamin: psychological well being campaigner, movie producer and public speaker

During the occasion, nationwide and worldwide leaders who’ve championed psychological well being in their very own nations and organizations will discuss the advantages of this dedication. They embody:

  • Her Majesty Queen Mathilde of the Belgians
  • Epsy Campbell Barr, First Vice-President of Costa Rica
  • Sigrid Kaag, Minister for Foreign Trade and Development Cooperation, the Netherlands
  • Peter Sands: Executive Director of the Global Fund to Fight AIDS, Tuberculosis and Malaria
  • Muhammad Ali Pate: Global Director, Health, Nutrition and Population, World Bank 

The Big Event and this yr’s World Mental Health Day marketing campaign, with the slogan: Move for psychological well being: let’s make investments, will spotlight actions that may be taken in any respect ranges to extend investments in psychological well being:
on the particular person stage, taking private motion that helps one’s personal psychological well being and that of associates, household and the broader group; on the nationwide stage, establishing or scaling up psychological well being companies; and on the international stage, investing
in international programmes to advertise psychological well being.

In addition to appearances from celebrities, advocates and world leaders, The Big Event will embody quick movies highlighting WHO and accomplice initiatives which might be enhancing psychological well being world wide. The movies characteristic programmes
spanning nations from Jordan, Kenya, Paraguay, the Philippines and Ukraine. They cowl a spread of psychological well being points together with self-help and stress administration, adolescent psychological well being, psychological well being and well being staff, suicide prevention and
enhancing the standard of life of individuals with dementia and their carers. The winner of finest psychological well being movie, a newly created class in WHO’s Health for All Film Festival, can even be introduced through the occasion. 

“Mental health is a concern for all of us,” stated Dévora Kestel, Director of WHO’s Department of Mental Health and Substance Use. “Yet, for a number of many years, funding in psychological well being has fallen woefully quick of what’s
wanted, in each nation of the world. COVID-19 has made painfully clear the necessity to make sure that our psychological well being companies aren’t solely strong sufficient to have the ability to present care via various means when visits to well being centres are not
doable, but in addition capable of present assist to better numbers of individuals. The Big Event will spotlight that there is a manner ahead, when there’s a dedication to funding, and that such funding has constructive
advantages that go far past public well being.”


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