“In a particularly tough year, BMW Motorrad once again delivered a stellar performance against all odds and became the number one selling premium motorcycle brand. This hard-earned success came on the back of carefully planned launches, a visionary strategy and most importantly – our relentless focus on what our customers desire,” BMW Group India President Vikram Pawah stated in a press release.
The successful mixture of the corporate’s merchandise with excellent aftersales and enticing monetary options is the centrepiece of this success, he added.
“Our aim is to continuously grow the BMW Motorrad community and culture here in India and we will keep delivering on that promise,” Pawah stated.
The firm stated gross sales momentum final yr was primarily pushed by G 310 R and the G 310 GS bikes which commanded a share of over 80 per cent within the yearly gross sales.